Elvis stars last years cover of Whats Next
Editor Kate Cornish tells me:
"At its heart, the purpose of What’s Next Magazine is to show publishers what they can do to add texture and depth to their publications, through paper choice in particular. Its mission is to drive passion in, and about print, and to share exciting innovations by showcasing great examples from the industry. For the latest edition (sign language cover), Sappi has gone one step further by integrating Layar technology into its articles for the first time, thereby continuing to embrace the interplay between digital technology and printed material."