The Beatles are hot this week: Rolling Stone covers George and Zeit Magazin covers The Beatles Apple concern.
I love this cover concept by using two covers (page 1 and page 3).
Zeit Magazin carries this concept each week and this creates an excellent opportunity to give more depth to their coverstories.
Here this weeks cover Zeit magazine from Germany.
Photography by Robert G. Bartholot and C. Maher / Getty Images
Cover 1: "Apple - das Ende einer Ara" (Apple - the end of an era)
Cover 2: "Wie die Beatles 1968 ihre Multimediafirma Apple grundeten - und alles falsch machten, was Steve Jobs spater richtig machte"
(Like the Beatles started their multimedia company Apple in 1968 - everything went wrong, Steve Jobs was doing that many years later the right way)
Editor in chief: Christoph Amend
Creative director: Mirko Borsche